The digital marketing world is an extremely competitive and expensive one. Traditional marketing methods like print marketing and mail marketing are becoming more cost-effective. If you have a nonprofit organization, you can greatly benefit from nonprofit printing and print marketing. Giving your audience or previous donors something physical and tangible can leave a lasting impression and build loyalty within your contact list. Let’s dive into the different types of nonprofit printing options.
Boost attendance for upcoming events by sending out physical invitations by mail. You can work with our team of graphic designers to create the perfect invitation. This is a tangible piece of marketing material that people can put somewhere in their home to remind them of the event coming up. It always helps to include important information about the event like the time, parking, directions, and dress code. Always include reasons for the event and the overall cause of the organization and its support. We always recommend making invitations as welcoming, enticing, and warm as possible. Sometimes it can be a good idea to send out a second invitation to ensure you have an accurate guest list. You can also include an RSVP system to keep track and make sure your audience feels recognized.
Hosting an event includes a lot of moving pieces – like making sure that attendees know where to go once they arrive. Custom event signage is a great way to add important information and entice passersby to stop by your event. We suggest utilizing simple design elements with bright colors – and only the most important information should be used. A clear contrast between the color of the background and the text is important as well. Include your logo and brand and you can notify people in real-time that something in their community is happening.
A great way to raise awareness of your organization or upcoming event is to use a full-color brochure. Educate readers about the mission of your nonprofit with specific and custom design by Bulldog Marketing. You can utilize a brochure to educate people about your nonprofit and it can be left at the front desk at an office for any type of visitor to take home. Hand them out when meeting new people or giving them out at events for more opportunities.
Creating a custom calendar for your nonprofit organization can generate additional revenue and increase member or donor loyalty. Calendars are a great way to give people a physical reminder of your organization that they will use or look at throughout the entire year. Aligning your nonprofit print marketing with the purpose of your organization will add that personal touch and leave a lasting impression on your audience.
Any type of nonprofit organization can benefit greatly from utilizing nonprofit printing and marketing. Leveraging this form of marketing is something that Bulldog Marketing specializes in. We have been a part of nonprofit marketing for local organizations in Palm Beach County for decades. With a full team of dedicated employees putting the customer first and in-house printing and mailing, we can take care of all your marketing needs. Learn more about our print services here or find out how to contact us on this page to get started.
Check out these other great resources to learn more about nonprofit printing:
Resource 1 | Resource 2 | Resource 3
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